Bachelor of Marketing
& Sales.-


Curriculum

Expand your business vision by developing and analyzing market research information, evaluating consumer behavior, and developing marketing and sales strategies.

  • Rochat Under Graduate programs cover 3 years and 8 months, delivered in 4-month sessions.
  • Programs start in January, May and September of each year.
  • Complete weekly assignments at your own pace and participate in scheduled group work.
  • Earn an Associate’s Degree in Administration on your way to completing this degree, after earning credit for the first 25 courses (2 years).
  • The order of the subjects may vary due to the offer available at the time.

Other Bachelors:

  • TRIMESTER 01

    Administration Principles
    Introduction to Business
    Research Methodology
    Information Technology

  • TRIMESTER 02

    Accounting Principles
    Organizational Behavior
    Math 101
    Financial Accounting

  • TRIMESTER 03

    Principles of Economics
    Principles of Legal Systems
    Applied Math
    Cost Accounting

  • TRIMESTER 04

    Elective I
    Micro-economics
    Leadership & Negotiation
    Organizational Theory
    Humanities & Values Course I

  • TRIMESTER 05

    Applied Statistics
    Financial Statements Analysis
    Macro-economics
    Sales & Trade Fundamentals
    Humanities & Values Course II

  • TRIMESTER 06

    Human Resources Management
    Marketing Principles
    Budgeting
    Elective II
    Humanities & Values Course III

  • TRIMESTER 07

    Market Research
    Public Relations (PR)
    Consumer Behavior
    Elective III
    Humanities & Values Course IV

  • TRIMESTER 08

    Strategic Planning & Project Management
    E-Commerce Principles
    Customer & Quality Service
    Elective IV
    Humanities & Values Course V

  • TRIMESTER 09

    SMEs Management
    Supply Chain Management
    Market Segmentation
    Elective V
    Humanities & Values Course VI

  • TRIMESTER 10

    Trademarks, Patents, & Franchises
    Marketing & Pricing Strategies
    Quality Assurance & Standards
    Sales Organization
    Humanities & Values Course VII

  • TRIMESTER 11

    Ethics
    Business Planning
    Management Skills
    Advertising & Media
    Product, Trademark Development & Innovation