Rochat collaborates with a large social activism project located in Cuatro Ciénegas, Mexico, called “Plan Cuatro Ciénegas 2040” to which Rochat donates 100% of its remnants to support the community.

After being in contact with the families of Cuatro Ciénegas for eleven consecutive years, and a collaborative effort with the local authorities and other various organizations, a professional and participatory diagnosis was carried out. The results that were withdrawn demonstrated the serious challenges in the community, which were then verified along with a long-term plan based on four main pillars: family, health, education and employment. The plan has clear goals and indicators for the year 2040 to measure the progress of the community and to be able to make the necessary adjustments over time.

Thus, the transcendental mission of this project focuses on the newer generations and their transformation towards being a self-sufficient community through the fulfillment of this plan.

For more information, visit the site https://www.cuatrocienegas2040.org/