MéxicoJuly 2026
At Rochat School of Business, we understand that today’s business environment demands more than adaptation—it requires a vision capable of anticipating what lies ahead. Today, artificial intelligence is reshaping the way we make decisions, sustainability is consolidating itself as a strategic driver of competitiveness, and leadership is evolving toward a balance between data-driven analysis and human empathy.
In this context, our responsibility as an institution is clear: to develop professionals who not only understand these transformations, but are prepared to lead them with sound judgment, ethics, and purpose. We firmly believe that the true differentiator lies not only in access to knowledge, but in the ability to transform it into strategic action that generates sustainable value.
This month, I invite you to reflect on the role each of us plays in this new reality. Preparing to anticipate change is not an option—it is a conscious decision that shapes the direction of our organizations and our professional journeys.
At Rochat, we remain committed to supporting that path, fostering an education that integrates global vision, critical thinking, and impactful leadership. Because the future of business does not belong to those who react, but to those who dare to build it.
Dr. Carlos Güereca
Rector
Rochat School of Business
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